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Hospitality Marketing & Digital Transformation

Forest Glamp

A beautiful destination given a website, booking flow and international marketing built to win direct bookings and grow reach.

Forest Glamp website homepage with booking system.

The challenge

A lovely place to stay that was hard to find online and depended on others to fill its bookings.

My role

Website, booking experience, marketing strategy and growth.

What we built

  • A website and mobile structure
  • A booking flow
  • Google Ads and marketing strategy
  • International SEO
  • Analytics and growth planning
  • AI-assisted marketing workflows

Tools & modules

  • Website
  • Booking flow
  • Google Ads
  • International SEO
  • Analytics

How it was made

  1. 01

    Fix the foundation

    Rebuilt the website and booking experience around clarity and conversion.

  2. 02

    Reach the right people

    Set up international SEO and paid media to bring in direct enquiries.

  3. 03

    Measure and grow

    Added analytics so marketing decisions are based on evidence, not guesswork.

The outcome

A website and booking experience with international SEO and paid media behind it — built to win direct bookings rather than rely on third parties.

What you'll learn from it in lessons

How website, booking, SEO and paid media work together to drive direct revenue for a hospitality business.

See digital marketing training →

Want something similar for your business?

In the lessons we work on your real project — from idea to a working solution.